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Indrė Pikturnienė
E-mail: indre.pikturniene@ef.vu.lt
Affiliation:
Vilnius University, Faculty of Economics
Education and qualification:
Master of Social Sciences, Lund University, Sweden; Master of Business Management and Administration, Vilnius University (Lithuania)
Research interests:
Marketing, advertising perception, consumer behaviour, companies' strategies
Taught courses:
Marketing, Consumer behaviour (Vilnius University)
Publications:
"Marketing as a possbile reason of culture and language changes:
theoretical considerations and implications in the case of Lithuania", in "Perceptions of Loss, Decline and Doom
in the Baltic Sea Area". Edts J. Stampehl, D. Brekenfeld, A. Bannwart, U. Plath. Berliner Wissenschaftsverlag. Forthcoming in March-April 2004
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